Become a brow expert

I’m always surprised when I find Esthys who don’t offer brow shaping. Brow services have accounted for over 30% of my revenue over the years, these are quick services that make a tremendous impact for the client and they have a much higher profit margin than many other esthetic services. 

This program will allow you to position yourself as an expert to attract more brow clients and you’ll be able to charge a premium price for your expertise.

This program will teach you how to:

• Give a very effective consultation.

• Design the perfect brow for each client that includes evaluation, shaping techniques and custom tinting techniques.

• Troubleshoot problems such as not enough hair or brows that have been misshapen.

• Create an exceptional experience that leads to forever loyal brow clients!

3 In-Person Sessions (90 Minutes Each) $499

Must provide a minimum of 3 models. (one per session) 

You can have 2 models per session if you like.

essential skin nutrition

Many skin issues are actually internal issues. This program is a must-have when treating clients struggling with acne, sensitive skin and reactive skin.

Sessions include:

• Essential nutritional knowledge for optimal skin health.

• Nutritional tips that are easy to understand and easy for clients to implement to reach their skin goals.

• Understanding of how to talk to clients about health issues while staying within your scope of practice

2 In-Person or Virtual Sessions $269

Build Your Best Practice

This program includes all the stuff I learned the hard way through trial and error!

It includes:

• How to niche-down for a more intentional career. 

• How to identify and market to your ideal client.

• Expert tips on building and retaining clientele.

• Giving effective skincare consultations that yield client results and increase revenue. 

• Utilize add-ons, retail, rebooking, packages, memberships and events to increase revenue.

5 in-person or virtual sessions (90 Minutes each) $579

Sales Funnels for Aestheticians

If your primary marketing efforts are social media platforms, then this is the program you need.

A while back my business Instagram was hacked and completely deleted. Thank goodness it was only one of my many marketing channels! Luckily I had a robust website and email marketing plan in place, which truthfully have always provided a better return on investment.

In this program you will learn how to:

• Build an attractive and easy to maintain website

• Generate website traffic and improve your ranking in search results

• Gain new subscribers/followers with a lead magnet

• Get started with email marketing

• Create drip marketing campaigns that convert to bookings

  3 In-Person or Virtual Sessions (90 minutes each) $399